Now Here


Rochelle Goldberg, No Where, Now Here, 2016.

Goldberg reconstructs the circle of life with No Where, Now Here, a thought provoking piece that interrogates the actuality of our existence. Displayed as an “idea of emergent growth and life cycle”, this piece demonstrates the constant exchange of life and death. As new life emerges, other lives are taken. Purposely molding this piece as a utopian society, Goldberg demonstrates our inability to cope with our impermanent position in our biosphere. Idealizing a seamless structure of life, No Where, Now Here performs an act of life sustainability revolutionary to present society.


Goldberg proposes the question “Is this real?”

Being presented with this recreation of natural life we are confronted with a sense of familiarity and curiosity. Although it looks familiar, it is not. Although we understand our position in life and death, this “circle” is portrayed abstractly. We are pulled in with a need to understand and decipher Goldberg’s intention. Using chia, moss, grass and an unknown “futuristic” plant, Goldberg simulates a natural grassy green appeal. The prosthetic addition of this unidentified plant is meant to leave a space of unknown to the world, introducing a new species to human soil. Leaving way to wonder, it represents the inconsistencies of the world, how much left there is yet to be discovered.


The grass is separated as islands, its recreation like a scene of desertion.  The disfigured sculptures appear as a straying attempt of survival. Resembling pelicans, there are full-formed versions as well as fragments of their body. Repeating this cycle of life and death, there are objects that have recently been sprouted along with many slivering figures on their way to death. Animating this scene, I visualize these pieces slithering away from the mark of death, trying to reattach to each other to form anew. It represents the chance to live, a possibility of a new life.

Even the name is a jumbling contradiction.

No Where: Where is a word of question, asking for location.

Now Here: Here stating current location, a place of residence.

But when both words are combined, they are the same.


No+Where= Nowhere                         Now+Here= Nowhere


Regardless of the starting or ending point we end up in the same place: Nowhere

So where is our point of existence? What makes us real, what makes us alive?

Rather than combining the words “No Where”, it is separated as a statement of resolve whereas “Now Here” is a reply, stating I stand here, waiting…

Where, Here. The No stops curiosity.


The “No” denies question, the “Now” defines time.

Goldberg questions reality, but recreates life.


Jasmine BootheComment